loyd-rawls-the-rawls-group-family-business-succession-plannerLoyd H. Rawls

Founder and Chairman

Succession Advisor



Orlando, FL

Articles by Loyd

Loyd H. Rawls is one of the nation’s leading family business succession planning experts. Since 1973, Loyd and his partners have provided business succession services for the owners and key executives of closely held, capital intensive, privately held businesses throughout the country. Loyd has continued to enhance his practice, by confirming theories regarding the critical factors that impact business succession and the role key managers play in a succession initiative. In 2000, Loyd developed the concept of an analytical tool to help business planning professionals evaluate Succession Success™ positioning with their clients, and subsequently co-founded the International Succession Planning Association®.

A native of Fayetteville, NC, Loyd is a graduate of North Carolina State University. After serving 4 years as an officer in the United States Air Force, Loyd moved to Orlando and began a career as a financial planner. In 1973, Loyd founded The Rawls Company, known today as The Rawls Group, a business succession firm. Loyd has achieved designations of Certified Chartered Life Underwriter, Chartered Financial Consultant and earned his Master of Science in Financial Services from the American College.

Loyd is a requested speaker by local, state and national organizations, and an avid writer, publishing five succession-focused books: Seeking Succession; How to Continue the Family Business Legacy, The Succession Bridge; Key Manager Alternatives for Family Owned Businesses, Your Golden Goose, The Family Business Council, and Estate of Mine. Loyd’s columns are frequently featured in Family Business Magazine, BottomLine Business, DEALER Magazine, Expert Business Source online blog and RV News.

All Articles

Lessons in Succession: From CFO to Family Business Owner

In this informative video, Joe Jankowski, the Managing Member of Armatus Dealer Uplift, shares his journey into family business succession planning. Joe previously worked with a large auto group in Maryland before joining a century-old business without a clear successor. As a member of the leadership team, he took on the role of CFO and eventually became the CEO, acting as the "Succession Bridge" within the dealer group. Through this experience, Joe gained valuable insights into the importance of family dynamics and financial/technical aspects in succession planning. Joe's Journey: Discover how Joe's career trajectory led [...]

Mastering Family Business Succession: Armatus Dealer Uplift Case Study

In this video, Joe Jankowski, the Managing Member of Armatus Dealer Uplift, provides his experience as a family business owner in strategic succession planning. In this enlightening video, Joe dispels common misconceptions surrounding succession planning and offers invaluable insights into the multifaceted nature of this critical business endeavor. Debunking Myths: Join Joe as he debunks prevalent myths associated with succession planning. Gain a clear understanding of the holistic approach necessary for a seamless transition of your family business. Discover how addressing not only financial matters but also family dynamics ensures a successful and harmonious transition. [...]

Family Business Succession Planning: Armatus Dealer Uplift’s Journey

In this video, Joe Jankowski shares his remarkable journey through the world of succession planning as a family business owner and the inspiring story behind Armatus Dealer Uplift. Legacy Preservation: Discover how Joe's encounter with The Rawls Group in 1999 transformed the destiny of aging family business owners determined to safeguard their century-old family legacy. Facing the challenge of finding suitable heirs, The Rawls Group orchestrated a strategic restructuring, empowering Joe to assume the role of CEO and secure his position as an equity partner. Navigating Challenges: Learn from Joe's experience in overcoming adversity when [...]

Succession Planning Success: Insights from Joe Jankowski | Armatus Dealer Uplift

Learn from Joe Jankowski, the Managing Member of Armatus Dealer Uplift, as he takes you through the intricate succession planning process for his family business. In this video, Joe shares his triumphs, challenges, and valuable insights to inspire and guide you in your succession planning journey. Navigating Succession Planning: Discover Joe's firsthand experience in overcoming apprehensions about succession planning. Learn valuable insights on simplifying the complex process into manageable steps, emphasizing the importance of a structured roadmap tailored to your family business. Staying Focused: Understand the pivotal role of focus in the succession planning journey. [...]

Succession Planning in Family Business: First-Hand Experience

In this video, Joe Jankowski, a respected family business owner and the Managing Member of Armatus Dealer Uplift, the nation's premier Retail Warranty Reimbursement service provider, shares invaluable insights for business owners skeptical about investing in succession planning. Business Longevity & ROI: Learn from Joe about the significance of having your family business as your largest asset. Joe shares how succession planning enabled him to guarantee the longevity of his business, enabling him to hold onto his "baby" while reaping significant returns on his investment. Youthful Energy & Mentorship: Explore Joe's perspective on the unique [...]

Paving the Way for a Smooth Succession in Family Businesses

In family business environments, it is common for business owners to feel overwhelmed by the question of who will become “king” or “queen” when there are multiple capable family members working in the business; especially when not all candidates are suitable for the leadership role. Competition among family members can be either positive or negative; which is played out on popular television series such as Succession. It's great when there are multiple highly qualified candidates to form a strong management team, but if not managed properly, competition driven by ego and entitlement can cause disruption, division, and conflict. To [...]

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