loyd rawls headshotLoyd H. Rawls

Founder and Chairman

Succession Advisor

lhrawls@rawlsgroup.com

407.578.4455

Orlando, FL

Articles by Loyd

Loyd H. Rawls is one of the nation’s leading family business succession planning experts. Since 1973, Loyd and his partners have provided business succession services for the owners and key executives of closely held, capital intensive, privately held businesses throughout the country. Loyd has continued to enhance his practice, by confirming theories regarding the critical factors that impact business succession and the role key managers play in a succession initiative. In 2000, Loyd developed the concept of an analytical tool to help business planning professionals evaluate Succession Success™ positioning with their clients, and subsequently co-founded the International Succession Planning Association®.

A native of Fayetteville, NC, Loyd is a graduate of North Carolina State University. After serving 4 years as an officer in the United States Air Force, Loyd moved to Orlando and began a career as a financial planner. In 1973, Loyd founded The Rawls Company, known today as The Rawls Group, a business succession firm. Loyd has achieved designations of Certified Chartered Life Underwriter, Chartered Financial Consultant and earned his Master of Science in Financial Services from the American College.

Loyd is a requested speaker by local, state and national organizations, and an avid writer, publishing five succession-focused books: Seeking Succession; How to Continue the Family Business Legacy, The Succession Bridge; Key Manager Alternatives for Family Owned Businesses, Your Golden Goose, The Family Business Council, and Estate of Mine. Loyd’s columns are frequently featured in Family Business Magazine, BottomLine Business, DEALER Magazine, Expert Business Source online blog and RV News.

All Articles

Episode 7: How important is it for The Rawls Group team to be entrepreneurial in mindset and behavior?

As advisors, The Rawls Group takes on the responsibility of facilitating the sticky and complex issues of our clients. As a result, Loyd set out to recruit talent who had the ability to be vulnerable so to listen to understand while also lead with confidence so to facilitate resolution to complex personal, family, business and financial dynamics. As you listen to this episode you will walk away with key take a-ways and may want more. Click to visit the “Creating a Culture of Opportunity topic page to easily access the additional episodes in the series. Other [...]

Episode 6: How important is respect in the workplace, and as a leader, how do you enforce it?

Respect is built over time through consistent behavior. Historical interactions act as the foundation. Consistency creates strong and solid relationships while deviations creates cracks in the foundation. As a leader, to build respect, transparency in goals and motives in addition to consistency in behavior sets the tone for the culture and respect in the workplace. As you listen to this episode you will walk away with key take a-ways and may want more. Click to visit the “Creating a Culture of Opportunity topic page to easily access the additional episodes in the series. Other topics discussed [...]

Episode 5: How did you align your people to the culture you desired?

Recruiting based upon clear core values AND role model behavior are the silver bullets to aligning your people to the culture you desired. If the culture desired is different than the owner/leader's behavior and core values - the culture will always be at odds with itself. As you listen to this episode you will walk away with key take a-ways and may want more. Click to visit the “Creating a Culture of Opportunity topic page to easily access the additional episodes in the series. Other topics discussed in the series: 1: What is your definition of [...]

Episode 3: What were the key characteristics important to you as you developed company culture?

"People don't care how much you know until they know how much you care" ~ Theodore Roosevelt. Caring is a core foundation of The Rawls Group based upon the power of caring for each other and our clients success. As you listen to this episode you will walk away with key take a ways and will realize you will want more. For more on this topic, check out the other episodes: 1: What is your definition of culture? 2: Did you intentionally set out to build a culture of opportunity for others – or did [...]

Episode 4: Are the characteristics you felt were critical to the culture in 1973 still the same?

The only sustainable attitude is a customer minded attitude. Care for each other and our clients is a driving core value Loyd Rawls founded The Rawls Group upon in 1973. We care about our clients, their goals, their employees and their managers. We become apart of our clients organization and they become apart of our greater family. As you listen to this episode you will walk away with key take a-ways and may want more. Click to visit the “Creating a Culture of Opportunity topic page to easily access the additional episodes in the series. Other [...]

Episode 2: Did you set out to build a culture of opportunity for others, or did it come with time?

Culture is created whether one works at it or not. Usually a high performance culture requires intentional focus. Loyd often says, "He did not choose succession planning, succession planning picked him." And the skills and expertise required to facilitate family, business, personal and financial nuance involved in the process, requires a team approach. As such, core to The Rawls Group's culture is teamwork. Collaboration and leveraging the variety of skill sets within our organization AND resourcing outside professional service providers. As you listen to this episode you will walk away with key take a ways [...]

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